Airbnb Cooking Experiences

Airbnb Cooking offers travelers a way to connect on a deeper level to the authentic culture in any destination around the world. Restaurants may serve local dishes, but rarely provide access to the people and meaning behind the food. Film and photo production took place in six cities on four continents to tell the broadest, most diverse story. The campaign was launched with an anthem film and four mini-docs, each with different edits to accommodate both marketing and in-app experiences.

Credits:

Airbnb Creative

Executive Creative Director: Alex Anderson

Creative Directors: Michael Smith, Khoi Phan, & Ximena Keirouz

Producers: Lauren Parker & Alyson Pullman

Director: Michael Smith, Khoi Phan, & Christian Baker

DP: Adam Hobbs, Chris Calnin, & Peter McCollough